Rick Soetebier

Author & Dating Coach 

Dating Backward

A practical guide to dating and finding your soul mate


Inside You’ll Discover
  • The Four Cornerstones of Great Relationships and why they are important for a successful healthy relationship.
  • How to create your own personalized “Must Have” and “Deal Breaker” lists to keep you focused on what’s important and avoid settling for less than extraordinary in your relationship.
  • How to develop and maintain great communication, a key to all extraordinary relationships.
  • How to recognize a healthy relationship and avoid toxic relationships quickly before you invest too much time and emotional energy with the wrong person.
Buy It Now


What People Are Saying

"Great practical information given in a easily understandable way."

"I am not a big reader, but this book is fantastic. Great practical information given in a easily understandable way. I underline a lot and see not only things to do differently, but things I do right as well. Since starting I have found and nurtured a exquisite relationship and we read pieces together and discuss.

Thanks for a great tool."


"Excellent book!"

"Excellent book! Every single person needs this to help them understand themselves."


"This book was comforting after leaving a toxic relationship."

"This book was comforting after leaving a toxic relationship. It reaffirms that as hard as it was and still is, the relationship was not good for me and causing me unnecessary stress. You need more than love to make a relationship work and even though I am not emotionally ready to get back into the dating scene, I have a clearer understanding of what I want and will settle for no less. Good read!"

Learn the Art of Dating Intentionally


Dating Made Simple Academy is for individuals that are Single (never married), Divorced, or Widowed and recognize that dating has changed dramatically in the past 30 years. Learn to avoid most of the broken hearts of toxic relationships.

My online course is designed to take you step-by-step through a proven program to help you become intentionally focused on finding your soul mate.

Learn More
Personal and Group Coaching


Dating can be difficult for anyone. It's especially frustrating to feel that no matter how much effort you make, you still can't form or maintain a successful relationship. Many people in this situation choose to hire a dating coach. Regardless of how long you've struggled with dating, coaching can help you too. 

Among other things, I try to help you overcome insecurities or potential confidence issues to engage in the world of dating more successfully. Here's what hiring a dating coach can do for you.

  • Give Unbiased Tips
  • Suggest New Places To Meet People
  • Help With Your Conversation Skills
  • Boost Confidence
  • Help You Learn What You Want
  • Give Pointers For Dating Online Profiles

Personal and group coaching is where you'll find more personalized help. 

"Dabbling" with your dating life, going on an occasional date, striking up a few conversations online that go no where is not the answer. And, you probably realize that it's time to start doing something different. 

This is where you start to make the change.

Learn More

I'm Rick Soetebier


The study of self and relationship improvement has been a passion of mine for close to 40 years. This first started with a desire to become a better business man, husband, and father. 

I'd like to say it made my life so much better very quickly but that wasn't the case. There were a lot of struggles and frustrations along the way.

My biggest struggle was ultimately getting divorced in 2010 after so many years of working on my marriage. It was a joint effort and a joint failure.

As I was going through the divorce process I started to recognize the mistakes I had made in that marriage. One of my early realizations was that most of my relationship  mistakes were made before I was married and was still dating.

After years of study, I discovered that the raging hormones of infatuation blind us to the realities of our current situations. No matter how hard we try to "pick the right one", our emotions cloud our vision.

That's when I started to develop my "Must Have" and "Deal Breaker" lists. These lists helped develop strong boundaries around what was acceptable and what wasn't acceptable in my next relationship.

My successful implementation of that strategy in my dating life led to the development of my comprehensive guide to dating. It can be found in my book Dating Backward and in my new online course, Dating Made Simple Academy.

About Me

Ready To Upgrade Your Love Life?


Contact Me Today!

Subscribe to my blog,

Love for a Lifetime.


When you sign up, I'll be sending you weekly emails with additional free content.